Common Projects Vs Golden Goose: Which Sneaker Brand Is Best For You?

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Common Projects and Golden Goose are two of the best luxury sneaker brands, but which one is right for you? This Common Projects vs Golden Goose article will help you figure that out.

If you are looking for a new pair of high-quality, premium sneakers, then Common Projects and Golden Goose are two brands you should check out since they both have incredible collections of sneakers for men and women! Both brands are known for their use of top-quality materials, expert craftsmanship, high price tags, and stylish designs, but there are also some significant differences between these two brands.

Colorful Golden Goose sneakers

This Common Projects vs Golden Goose article will take a look at the differences between the sneaker brands in order to help you decide which brand is right for you.

We will also consider the history of both labels and look closely at some best-selling sneakers from each brand in order to come to a conclusion on Common Projects vs Golden Goose – and perhaps you will also find a new pair of sneakers to add to your wardrobe!

Common Project vs Golden Goose

The History of Common Projects

Common Projects is an American brand founded in New York City by Prathan Poopat and Flavio Girolami in 2004. The pair often found themselves working on common projects together and decided to start their own brand with this name!

Common Projects shoes are made in Italy, at a factory best known for creating leather dress shoes. Poopat and Girolami asked the factory to make a pair of sneakers, the first sneakers they had ever made, and soon the Common Projects Achilles sneakers were born – with a simple and chic look, just like the ever-popular Stan Smith sneakers from Adidas.

Over the years, the brand expanded, creating running sneakers and tennis sneakers as well as fashion sneakers, loafers, and Chelsea boots. Common Projects is known for its lack of branding, with only a 10-digit number stamped in gold foil onto the back of the shoe.

There are Common Projects stockists all over the world, including Nordstrom, Neiman Marcus, and Bergdorf Goodman in the US alone.

The History of Golden Goose

The designer brand, Golden Goose is an Italian luxury label that was founded in Venice, Italy in 2000 by husband and wife duo, Alessandro Gallo and Francesca Rinaldo.

Although the brand is now best known for its sneakers, it first began by creating clothing, with the help of a Venetian tailor, and shoes were not added to the brand until 2004. Sneakers were soon added to the collection and quickly became best-selling pieces before the Super-Star sneakers were launched in 2008 – now some of the most iconic shoes in the Golden Goose collection.

Golden Goose is an international brand, with flagship stores all over the world, as well as being stocked in many department stores, including Nordstrom, Bergdorf Goodman, and Neiman Marcus in the United States alone.

There are also many celebrity fans of Golden Goose, including Selena Gomez, Taylor Swift, Mila Kunis, and Reese Witherspoon – just another reason why you need Golden Goose shoes in your life!

Differences between Common Projects Vs Golden Goose

There are several key differences between Common Projects and Golden Goose that you need to be aware of in order to decide which brand is best for you. We will take a look at the price range, craftsmanship, materials, product range, and brand aesthetic in order to help you find a top-quality brand that suits your budget and your personal style.

1. Price Range

Beginning with the price range, Common Project shoes range between $439 and $799, while Golden Goose shoes range between $350 and $2,275. As you can see Common Project shoes may start at a higher retail price, but then finish below $1,000, while Golden Goose shoes start at a more affordable price point, but then go up to over $2,000.

So if you are on a more limited budget, Common Projects may be best for you since there will be more shoes within your price range, while Golden Goose is ideal if you have more money to spend on a new pair of sneakers.

2. Craftsmanship and Materials

Common Projects and Golden Goose actually have pretty similar levels of craftsmanship, each ensuring their sneakers are made to a high standard by expert craftsmen. Both brands produce their shoes in Italy, in locations that are known for footwear and their leather work, which guarantees these shoes will really stand the test of time.

There are also some similarities with the materials, both Common Projects and Golden Goose use Italian leather in their shoes for a high-quality finish. However, Common Projects only used a limited range of materials, including leather, suede, and technical fabrics, and then rubber for the soles.

Whereas, Golden Goose has a wide range of materials, such as shearling, synthetic textiles, nylon, nappa leather, and polyester, as well as more sustainable materials, including Yatay B and recycled cotton. This means there are many more options and finishes available from Golden Goose for you to choose from!

3. brand Aesthetic

The brand aesthetic is an important aspect to consider when trying to decide which brand to go for as you need to pick the one that best matches your personal style, and Common Projects and Golden Goose have very different brand aesthetics. Common Projects is known for its classic and timeless look, often crafted from supple leather in neutral colors, for a super versatile look.

You can expect a pair of Common Projects sneakers to have minimalist decoration and a sleek silhouette for a polished and refined look. If love a minimalist white sneakers, then Common Projects is the right choice for you.

Golden Goose has a bolder and more striking look, known for sparkling embellishments, appliqued emblems, patterned fabrics, and colorful designs. The most iconic element of the Golden Goose sneakers is the scuffed and marked details that decorated these shoes.

The sneakers are intended to look like they have been well-worn and much loved and so the leather upper and rubber sole often feature scuff to create this worn-in look. There are also pure white sneakers, with no scuffs on them if you like that pristine white sneaker look.

We love the wide range of designs, embellishments, and colors available from Golden Goose – there are lots of sequins, sparkles, and animal prints available for an eye-catching, opulent look.  

4. Product range

It is worth noting the product range from these brands differ, so it really depends on what you are looking for as to which brand you may want to go for. Common Projects offers leather sneakers, boots, and loafers for men and women – options for the weekend and work days.

Golden Goose, on the other hand, offers lots of different sneakers in mule, low top, high top, and mid top styles, with a few boots and sandals available too. There is also a range of clothing, accessories, bags, and candles available from Golden Goose.

Best Selling Sneakers from Common Projects and Golden Goose

Here are some of the best-selling sneakers from both Common Projects and Golden Goose to give you are better idea of the aesthetic of each of these brands; you may even find a new pair of sneakers to add to your wardrobe!

1. Low Top Sneakers
White Common Projects Original Achilles Sneaker
Get these on Nordstrom
White and bronze Golden Goose Purestar Sneaker
Get these on Nordstrom

The Common Projects Original Achilles Low Sneakers are an iconic style for the brand, with a simple and sleek silhouette and all-white design. These sneakers are crafted from supple Italian leather and decorated with a gold foil factory ID code at the heel – an element seen on all Common Projects sneakers.

The sneakers are finished with a rubber sole for a durable and comfortable feel. These all-white sneakers are the perfect shoes that will suit a wide range of casual and smart looks, making them a must-have in your shoe collection!

Although Golden Goose is well-known for highly embellished sneakers, these paired-back Golden Goose Purestar Sneakers are a best seller for the brand and totally irresistible. This pair of Golden Goose sneakers have a chunky silhouette, finished with a thick rubber sole that has been designed to be bouncy and shock-absorbing.

These white leather sneakers are decorated with a white star, GGDB embossed on the tongue and a shimmering bronze heel, finished with the Golden Goose name. These classic and timeless shoes are sure to become go-to sneakers in your wardrobe, and retail for just $545.

2. High Top Sneakers
White Common Projects Tournament High Super Sneaker
Get these on Nordstrom
White and beige Golden Goose Slide High Top Sneaker
Get these on Nordstrom

Just like the low-top options, these Common Projects Tournament High Super Sneakers have a minimalist and chic look, crafted from luxe white leather and finished with a white rubber sole. These high-top style sneakers feature a zipper along the back of the heel, to make slipping these shoes on and off easy.

These sneakers are decorated with a gold ID factory code and a leather badge at the ankle for a stunning look. These Italian-made sneakers are available for just $486 and are perfect to pair with both yoga leggings and floral dresses.

These Slide High Top Sneakers have a quintessentially Golden Goose look, with scuffed-up details, grey suede star, and gold lettering to add a glam touch to these luxury sneakers. The high-top sneakers feature leather panels down each side and a suede front, toe box, and heel for a textural finish.

These sneakers have a lace-up front, as well as a side zipper making it easy to slip these shoes on, while the premium leather lining and rubber sole ensure a comfortable feel.

3. Statement Sneakers
Pink and white Common Projects Track 80 Sneaker
Get these on Nordstrom
Grey, purple and white Golden Goose Super-Star Low Top Sneaker
Get these on Nordstrom

Most of the sneakers available from Common Projects are all white, but there are some more colorful options on offer too – just like these Common Projects Track 80 Sneakers! These pastel pink sneakers are just gorgeous and super comfortable too, with the chunky rubber sole that gives you an elevated look.

We love the mixed-media design of these sneakers, with pink panels of suede leather and technical fabrics making up the upper for a tactile finish. The white laces and white soles perfectly complement the tone of these sneakers and make them the ideal shoes to add a pop of color to a neutral summer look.

Golden Goose is renowned for their brightly colored, embellished, and sparkling sneakers, with lots of different colors, designs, and patterns available. These Golden Goose Superstar Low Top Sneakers are so much fun and just irresistible!

These sneakers are covered in purply-grey glitter that really shimmers in the light and then finished with purple suede details, including the heel and the appliqued star. The white rubber soles have been expertly scuffed for that classic Golden Goose look. Pick up these striking and eye-catching twinkling sneakers for just $625.


Common Projects and Golden Goose have lots of stunning sneakers available, each made from luxe material by expert craftsmen for a high-quality finish. But, if you are trying to decide which brand is best for you, you need to think about your personal style and budget.

If you have a smaller budget and love a minimalist, classic, and timeless sneaker, then Common Projects are the best brand for you – they are a little more affordable and we love the paired-back look of their sneakers.

If you have a little more money to spend and want a pair of sneakers with a bold, attention-grabbing look, then Golden Goose is the right brand for you. There are so many different striking designs to suit you and really add a statement finish to your outfit.

We hope you found this article analysing Common Projects vs Golden Goose helpful! For more luxury fashion content, check out the links below.

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