Top 40 Scandinavian Clothing Brands For Chic Cool-Girl Pieces

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Scandi style differs greatly from the rest of the world, and we’re here for it. Here are 40 of the best Scandinavian clothing brands that should be on your radar!

Scandinavians are known for their minimalistic design and cool-girl style, so it makes sense that fashion brands from the region have picked up some major buzz over the recent years.

These 40 clothing brands are at the forefront of Scandinavian design, and they offer modern, minimalist pieces with timeless styles that will have you looking chic and cool. We have also included a few Finnish clothing brands on this list!

The Best Scandinavian Clothing Brands

1. Anine Bing

Anine Bing is a women’s fashion brand known for its minimalist and clean designs. Founded by Danish blogger Anine Bing, the brand’s aesthetic is distinctly Scandi with a bit of relaxed American design thrown into the mix.

Based out of LA, it’s no wonder that the brand has become particularly known for its athleisure line. Popular pieces include the brand’s classic baseball cap and sweatshirts, however, Anine Bing also offers smart, simple and structured pieces that cater more to the Scandi market. This gorgeous, cozy beige sweater is just one example of the brand’s chic, smart style.

2. Toteme

One of the best Scandinavian clothing brands you can find online is Toteme; a Swedish brand that focuses on clean, minimalistic designs with luxury quality (and pricing).

Their clothes are perfect for any stylish girl who wants to look effortlessly chic with minimal effort. You can find casual tees, to work-appropriate dresses and blouses. Their embroidered scarf jacket has been a particularly big hit among fashion bloggers and consumers alike, and we can’t wait to get our hands on it when it comes back to stock!

3. By Malene Birger

Founded by designer Malene Birger, this Copenhagen-based fashion brand is known for its high-quality, minimalist designs. 

Inspired by the clean lines, fresh colors and effortless style found in Malene Birger’s native Denmark, By Malene Birger is a modern take on classic tailoring – like these beautiful silk wide-leg pants.

4. Almada Label

Inspiring timeless quality designs made to last, Almada Label is focused on timeless casualwear pieces that never go out of style, with a heavy focus on sustainability and the use of high-quality fabrics like cashmere and mohair. Plus, all of their pieces are made in Portugal to ensure ethical production throughout their supply chain.

Founded by leading Finnish fashion bloggers Alexa Dagmar and Linda Juhola in just 2020, the brand keeps going from strength to strength.

The iconic mohair coat featured above is the brand’s best-selling piece, and if you want it, you better place a pre-order before it runs out again!

5. Djerf Avenue

Djerf Avenue is a Swedish, non-seasonal, ready-to-wear brand created by it-girl Matilda Djerf. Matilda has been a fashion blogger and YouTuber for the last 5+ years and has built a loyal audience of 2.8 million Instagram followers thanks to her heartfelt take on style.

Her fashion line was an instant hit and continues to serve simple, high-quality designs that are ethically made in Portugal.

6. Filippa K

Filippa K is a truly minimalistic brand with deep roots in Scandinavian design, specializing in casualwear pieces that are essential to any wardrobe.

With no unnecessary details, their products are simple and practical, making them adaptable to both everyday life and the most formal of occasions. Their cashmere collection is worth checking out, especially if you live in a colder climate!


ARKET presents a modern-day market offering essential products, not just clothes but also interior design items for the home.

This Scandi brand offers an honest and understated style that is both sustainable and versatile. The collection represents a natural extension of Swedish fashion company H&M’s design DNA, with simple essentials designed to fit seamlessly into your wardrobe, just like this chic tweed mini skirt!

8. Ganni

GANNI is a Copenhagen-based ready-to-wear fashion brand that is one of the main attractions at Copenhagen Fashion Week year after year.

Run by husband-and-wife duo Nicolaj Reffstrup and Ditte Reffstrup, GANNI creates luxurious clothing that combines design, quality, and sustainability in a way that makes the world —and its fashion— a better place.

9. Monki

Monki is a somewhat quirky Swedish label that was founded in 2006. A part of the H&M group, Monki offers affordable clothing with an edge, taking inspiration from the Scandinavian style and offering pieces like jackets, blouses and jeans that are perfect for casual everyday wear.

10. COS

COS is another sister brand under the Swedish fashion company H&M, but differentiates itself from the rest by offering more androgynous styles for the cosmopolitan girl who always wants to look sophisticated.

This brand takes cues from urban trends while maintaining a traditional approach to design.

11. Acne Studios

Designed to express an individual’s personal style, the collections of Acne Studios are considered to be among the most innovative in contemporary fashion.

The luxury casual wear label is known for its clean, minimalist aesthetic and expressive, innovative design, perfectly expressed in this luxe off-white sweater maxi dress.

12. Baum und Pferdgarten

The house of Baum und Pferdgarten is a leading Danish fashion brand that combines modern materials with classical tailoring and feminine detailing to create timeless and design-led collections.

Founded in Copenhagen in 1999, the label has become renowned for its playful contrasts, mix-and-match styling and eye-catching prints.

13. Samsøe and Samsøe

A name that keeps coming back to the forefront of fashion, Samsøe & Samsøe has provided a timeless, minimalistic and responsible approach to fashion to their loyal customers since 1993.

The Danish brand is named after the founders and offers dreamy, chic daywear with Scandinavian simplicity on the forefront. 

14. Y.A.S.

Y.A.S. is a Danish brand founded in 2013, meaning “Your Apparel & Style.” Applying sophisticated Scandinavian design to their collection of well-crafted and fashionable items, Y.A.S has clothing for every occasion, ranging from everyday wear to unique occasion-wear for all women looking to be unique and keep up with current fashion trends.

If you’re looking for a new dress that is timeless but a little quirky at the same time, check out the brand’s selection of party dresses and summer dresses that are just gorgeous!

15. Cecilie Bahnsen

The Copenhagen-based designer Cecilie Bahnsen is a name you should know about. Her voluminous, whimsical pieces are all made by hand, such as hand stitching and painted silk screening, all to deliver luxurious clothing with a relaxed, timeless style.

As a go-to brand for women who seek classy, durable pieces, this clothing company with timeless flair will be your wardrobe’s new best friend. & Other Stories is the more sustainable, slightly pricier sister brand of Swedish fashion company H&M, and it has become a favorite for its elegance and versatility.

Their clothes are all very clean and chic, without being too trendy—perfect for someone who wants to look put together without looking overdone! We especially love their oversized blazers for that perfect Scandinavian look.

17. BITE Studios

BITE Studios (By Independent Thinkers for Environmental Progress) is a contemporary sustainable Scandinavian clothing brand that combines uncompromising design and impeccable fit with a commitment to ethical manufacturing.

The collection of modern separates—including structured tops, cropped trousers, and easy dresses—is made with ethical and sustainable fabrics.

18. Dr. Denim

Dr. Denim‘s mission is to be “the global cure for half-baked denim” and to create great jeans that you love to wear.

The Swedish brand not only focuses on denim pieces but also offers a wide range of non-denim items such as cozy tops, casual outerwear and hoodies, skirts, shirts and more.

19. ATP Atelier

Inspired by the slow pace of life in Otranto, Italy, Maj-La and Jonas started ATP (All Tomorrow’s Parties) Atelier to specialize in leather goods that are designed and made in Stockholm.

The obsession with quality leather and attention to detail drives the brand’s aesthetic: each piece is touched by hand leaving this signature mark of quality on every item. And, who doesn’t love a little Italian/Swedish love?

20. Stine Goya

Award-winning Danish designer Stine Goya launched her fashion label in 2006. Inspired by Scandinavian design and its minimalist aesthetic, she shares her love of natural materials and both muted and playful palettes, creating chic pieces with a luxurious edge.

21. ROTATE Birger Christensen

ROTATE Birger Christensen is a brand that knows fashion is forever evolving; hence their goal is to create pieces that can be used in rotation time and time again.

This Copenhagen-based label creates feminine statement dresses, eye-catching crop tops, and other covetable pieces you’ll want to wear every single day.

22. Our Legacy

Our Legacy combines traditional Swedish craftsmanship with contemporary influences to create organic, yet distinctive pieces.

Adopting a punk attitude for menswear, womenswear, and accessories, Our Legacy is crafted from custom-developed fabrics on signature shapes. From women’s wear to men’s button-downs, they merge reworked garments with denim.

23. H&M

Swedish fast fashion brand H&M is the third largest global clothing retailer after Zara and Shein. The H&M group has eight sister brands under its belt: COS, H&M, Weekday, Monki, H&M Home, ARKET, Cheap Monday, and & Other Stories.

H&M’s core brand specializes in basic pieces, cool denim, going-out wear, etc., all at affordable prices. Who says you need to spend a fortune to dress like chic Scandinavian women?

24. House of Dagmar

House of Dagmar is a Swedish fashion brand founded in 2005 by three sisters to honor the legacy of Dagmar, their late grandmother.

Inspired by European luxury, House of Dagmar creates sophisticated silhouettes and timeless pieces with an elegant Scandinavian minimalism that is modern and timeless.

25. Saks Potts

Copenhagen-based womenswear brand Saks Potts focuses its designs on clean, classic shapes and raw, modern materials.

With a sophisticated palette of timeless neutrals and the occasional playful touch of candy color, the brand’s aesthetic is defined by an elegant simplicity that offers a steady juxtaposition to today’s urgency and chaos.

26. Rains

Whether you’re looking for a stylish raincoat or a practical poncho, Rains has got you covered. Founded in Denmark, Rains is inspired by the gloomy and rainy weather that Scandinavian countries often experience year-round. The company’s philosophy is to make it easy to stay fashionable when during bad weather. 

The brand makes the ultimate rainwear with its sleek and chic styles that look just as good on dry days too.

27. A Roege Hove

A Roege Hove is a Copenhagen based label that focuses on conceptual knitwear by employing artisanal manufacturing techniques and state of the art design.

Their collections offer an artistic, modern take on original craftsmanship, with each garment challenging traditions in its own way.

28. Rodebjer

Founded in New York with Swedish roots, Rodebjer is known for its ultra fashionable coats, cozy knitwear and beautiful dresses.

The brand’s sophisticated silhouettes are both feminine and timeless; the pieces are designed to be versatile and can be worn again and again – perfect for any woman who likes to shop smart.

29. Marimekko

Marimekko is a Finnish design house that produces somewhat quirky clothing, home goods, and textiles featuring vibrant prints and colors, inspired by nature and everyday life.

Their clothing collection consists of colorful pieces that you can wear everyday to work or play, and interestingly the brand’s collections have proved to be among the most popular Nordic brands in faraway Japan!

30. Weekday

Weekday is a Swedish street fashion brand under the H&M group umbrella that creates a range of stylish, casual basics with clean lines and an urban aesthetic. You’ll find chic pops of color, clean designs, and more.

Although the brand originated in Stockholm, all of its items can now be worn by anyone who appreciates the pursuit of individuality.

31. Stand Studio

Stand Studio is a contemporary fashion brand that has quietly established itself as one of the leading names in women’s outerwear.

Expertly designed and produced leather pieces are the hallmark of this respected Swedish brand, which is renowned for its contemporary elegance and sophisticated styling. 

32. Brøgger

Brøgger is a London-based clothing brand by Julie Brøgger, a Danish designer.

Her collections play between the delicate balance of feminine and masculine, and her aim is to design and create clothes to be cherished and loved forever, making this one of the best Scandinavian clothing brands.

33. Mark Kenly Domino Tan

Chinese-Danish Mark Kenly Domino Tan launched his namesake brand in 2014 after developing his design skills in respected fashion houses like Alexander McQueen, Dior, and Balenciaga.

Tan specializes in fine textiles, and vibrant, carefully-tailored pieces.

34. Hosbjerg

Hosbjerg is a Danish fashion brand home to vivid colors and playful prints. It all began in 2014, when founder Camilla Hosbjerg decided to create clothes that she wanted modern women to wear: colorful and comfortable pieces with a touch of luxury.

35. Holzweiler

Holzweiler is an Oslo-based fashion label that fuses functionality and design at the same time.

This Norwegian fashion house specializes in timeless pieces that are inspired by nature, art, and contemporary aesthetic.  

36. Gestuz

Gestuz is a Danish label founded in 2007 by Sanne Nielsen and Lene Boesen. Their pieces are sweet, sophisticated, and elegant – great for everyday wear.

37. Vero Moda

Vero Moda is a fast fashion brand that offers everyday designs and minimalist fashion all on a budget.

From dresses and leather jackets to sweaters and accessories, Vero Moda offers everything you need for your everyday wardrobe.

38. Designers Remix

Born from the danish designer’s love of fashion and sustainability, this Danish fashion house founded in 2002 by Charlotte Eskildsen.

Designers Remix offers up a season’s worth of clean, minimal and effortless womenswear with unique silhouettes. With the use of deadstock fabrics and garments, the pieces are truly one-of-a-kind and made to last.

39. Gina Tricot

Gina Tricot is a Swedish fast fashion brand with an edge. With a feminine, stylish and affordable style that you won’t find anywhere else, Gina Tricot has been dubbed the “Scandi version of Zara”.

This fashion label has amassed a cult following on the high streets of Scandinavia; offering chic sequin pieces and summer dresses, to sweaters and gorgeous tops, and classic denim pieces. The Swedish chain proves that you don’t need to spend big to look good!

40. Lovechild 1979

Lovechild 1979 is a luxury Scandinavian fashion brand based out of Copenhagen that produces high-quality clothing inspired by the style of the 1950s Italian Riviera. The collection features luxurious designs that exude a confused, sensual aesthetic.

The line is iconic, but always on trend with an innovative approach to design, using premium fabrics and unique silhouettes.


Although we’re sure you’re already familiar with many of the big players like Acne Studios, COS and H&M, we hope you found a few new clothing brands that are at the forefront of Scandinavian design.

We hope you’ll be inspired to check out some of these brands and add some Scandinavian-inspired pieces to your wardrobe. Remember that style is about expressing yourself, so don’t feel pressured to conform to any one look or trend! The best kind of clothing is always going to be the one that makes you feel good about yourself.

Up next: 25 Most Expensive Clothing Brands In The World

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