August Pinterest Trends: What to Pin For Traffic And Profit

*Disclosure: This post may contain affiliate links, which means that I get a commission if you decide to make a purchase through my links, at no cost to you. Read my disclaimer for more info.

If you’ve been following my blog for a while now, you’ll know how much I love Pinterest and how much it has changed my life for the better.

You probably also know that Pinterest is very search based. While some topics are popular throughout the year, some are more seasonal like Christmas, Thanksgiving the summer and many more.

And what’s more, Pinterest actually recommends it’s users to start pinning seasonal content 45 days before its prime time. Sometimes it can be very confusing to  know what content you should be pinning on a monthly basis for optimal performance.

That’s why I decided to start a new series here on the blog called Pinterest Trends. 

Every month from now on I’m going to tell you what’s popular on Pinterest during the month, what you should pin AND  more importantly, how to plan your blog content for the next few months based on what will be popular on Pinterest.

Tapping into Pinterest trends is a surefire way to boost your blog traffic and income, so you don’t want to miss these trend reports!


What to Pin in August


Back To School Content

I felt it was perfect time to get started with these Pinterest Trend reports in August, because the start of the academic year is just around the corner. Back to school stuff is HUGE this month and retailers are stocking up on new notebooks, bags and everything fall related.


Fall Fashion

Speaking of fall, fall fashion is also HUGE from now on. Think over the knee boots, chunky sweaters, wool hats… Outfits like these are going to be super popular essentially until spring rolls around. If you are a fashion blogger, you’ll definitely want to create a few list posts with your favorite fall outfits from the best retailers (like Amazon).


Productivity / Organization

Content around productivity is big in August/September time. After a long, relaxing summer, people are ready to start grinding again and settle into a routine. Pin content around anything that will help people achieve that routine. This could include productivity tips, self-care articles and also organization articles.


Content Planning Ideas


Use these ideas to plan your blog content for the next few months.

According to Pinterest, the best time to start pinning seasonal topics is 45 days before the so called “prime time” of the content. So for example, you should start pinning Thanksgiving content in early October – much sooner than you’d think it was necessary.

This is why it’s such a great idea to sit back for a few minutes and really start thinking what you want to create on your blog in the next few months and when you should publish those posts for optimal traffic and income.

So, with that in mind, let’s look at the big trends that are up and coming on Pinterest in the next few months.


The Holidays

The holiday season is approaching very fast and you’ll want to start thinking about Halloween, Thanksgiving, Black Friday and even Christmas.

Even though there’s ample time until the holidays, it’s a good idea to start planning your holiday content already. Life has a tendency to get in the way of things, especially around big holidays such as Thanksgiving and Christmas.

This is why I suggest dedicating the next few months to planning content around these big holidays, because they are generally the time that people BUY the most things and advertisers pay the most money to bloggers for display ads.

If you are monetizing your blog through display advertising, you’ll want to create a few posts focused entirely on Thanksgiving recipes and Christmas recipes. Trust me, these are hugely popular on Pinterest and if executed correctly, you can make a few hundred extra dollars per post just by making round up posts of recipes.

If you’re monetizing your blog mainly through affiliate marketing, now is the time to make a plan for Black Friday. You can also start putting together gift guides for the holidays – these are super popular around Christmas.

Apart from preparing for the holidays, you should think about writing as much fall content as possible.

If you’re a fashion blogger, this means sharing your favorite fall styles, making a post about the best fall boots, etc.

If you’re a lifestyle/beauty blogger, consider writing a blog post about the best fall essentials, the best books to cosy up with, or the latest fall beauty trends (Halloween looks are also HUGE on Pinterest).

If you’re a food blogger, think about recipes with pumpkin spice, nutmeg, apples, cinnamon and more.

As an extra tip, remember that Pinterest recommends pinning to specific boards. So, the most niched down your boards, the better. If you don’t have any existing fall boards, go ahead and create some.

For example, if you’re a fashion blogger and want to pin fall outfits, go on and create a board called “Fall Outfits”, not something general like “Women’s Fashion”.


Monthly Tip: Update Your Old Content


If you have old content from this time last year, make sure that you re-publish these posts. Make sure to pay special attention to those posts that did well last year, optimize them for Pinterest and included more relevant affiliate links to your post.

If you have gift guides from last season, go ahead and see if all the items are still in stock. Update links to those items that aren’t, and republish the content. This helps the reader to find what they’re looking for faster and it also notifies Google that your post is up to date.

Sometimes, updating old content is a much more efficient way to blog than writing a next blog post all together.

Think about it – if you update posts that have been successful in the past, you’re for sure going to have a return on your time invested. Whereas if you write a new blog post, you can never know how popular it’s going to be.


Want To Boost Your Traffic Even More With Pinterest?


You probably know that Pinterest is the holy grail of traffic for many bloggers, but it’s not always so easy to get started with successful Pinterest marketing.

That was also my case – I thought that I was doing everything right with Pinterest, but the traffic just wasn’t there…Until I discovered Tailwind Tribes. After that, my Pinterest traffic REALLY took off, like you can see here:

(Note: These figures are based on my own results. Have a look at the typical results across all Tailwind members here!)



Tailwind Tribes has really been my ultimate secret to not only reaching 5 million monthly Pinterest views, but also getting 80,000-90,000 monthly pageviews on my blog consistently. Before I started implementing Tribes into my Pinterest strategy, my pageviews hovered at around 50,000 /month, and 5-6 weeks after I started implementing Tribes, it shot up to 91,000 / month.


And that wasn’t all – Tailwind Tribes actually helped to boost the popularity of my ENTIRE Pinterest account! Before Tribes, I was virtually getting no traffic to my blog from Pinterest (2,000-16,000 pageviews / month), and after Tribes it shot up to 50,000 pageviews / month from Pinterest!

I also tested out if my Pinterest traffic would suffer if I paused my Tribes strategy. I went on a 5 week hiatus in November/December time and didn’t post anything to Tribes. The results surprised me in a positive way: my traffic from Tribes dropped as expected, but my organic Pinterest traffic picked up where Tribes left off. So, the net result was that I still had as much traffic as before.

So what does that mean? Well, Tailwind Tribes helped to kickstart the flow of organic traffic to my blog too!

I dive deeper into my Tailwind Tribes strategy in my 90+ page e-book Explosive Traffic With Tribes which goes over my exact strategy that I used to get 90,000 monthly pageviews to my blog and make my content spread like wildfire.



The Explosive Traffic With Tribes e-book is super affordable and contains no fluff – In it, break down my exact strategy on how I get 3-5 million Pinterest views each month. Tailwind Tribes are my main source of traffic and I highly recommend this e-book if you’re serious about getting huge traffic from Pinterest.


Need more Pinterest tips? Try these!


Explosive Traffic With Pinterest – This is my free 4 day Pinterest course that teaches you how to skyrocket your Pinterest traffic with Pinterest SEO, Tailwind, Tailwind Tribes and viral images.

How To Master Pinterest SEO & Rank #1 – Confused about how to find the best keywords for each trend and how to rank them so that other people see them too? Check out this post!

How To Get Your First 1,000 Pinterest Followers – If you’re looking for ways to increase your Pinterest presence and following, this post is for you.

How I Got 5+ Milloin Views On Pinterest – Here, I’m sharing the strategies that helped me to increase my visibility on Pinterest.

Explosive Traffic With Tribes – In this ebook, I show you exactly how I increase my traffic from 50,000 to 90,000 in a few months with the help of Tailwind Tribes, and how you can do the same. Tailwind Tribes are a huge part of my Pinterest strategy, and I wouldn’t be where I am without them!

(Note: These figures are based on my own results. Have a look at the typical results across all Tailwind members here!)

Pinterest Traffic Avalanche – Are you a complete beginner when it comes to Pinterest? If you’re looking for hands-on advice, that’ll help you get results FAST, this course from Create & Go is a fantastic resource!


*Pin it*

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